Lee Morof's Real Estate Blog

Listing a property is a delicate dance. From the initial marketing to the final price negotiations, everything needs to be tailored to the type of home being sold. However, because of their main differences, this process can look very different when selling a condo versus selling a house.

Reason #1: The Homeowners Association or HOA

As all condo owners will know very well, almost all condos come with some type of HOA, or homeowners association.

The HOA generally handles common areas like swimming pools, the exterior of the building, and landscaping. Sometimes, the HOA is also responsible for holding social events throughout the year.

However, all of this comes at a few costs. The first is money; a HOA cannot operate or pay necessary expenses without charging residents a monthly fee. The second is freedom; most HOAs have rules that need to be followed.

When selling a condo, potential buyers will balance the costs of each HOA with the benefits.

Reason #2: Real Estate Investors

When selling a condo, it’s reasonable to expect a larger number of investors considering the property than when selling a home. After all, renting out condos is a big business.

As a result, selling a condo could mean a faster closing, a cash offer, or even competing bids if the condo is on prime property.

Reason #3: The Type of Buyer

Different types of buyers look at a condo versus a home. For starters, condos are generally smaller, don’t have yards, have all landscaping handled professionally, and frequently come with amenities like a swimming pool or fitness center.

While a good majority of potential buyers with children would love a swimming pool with zero maintenance, they aren’t willing to make the trade for a smaller space. This means that when selling a condo, potential buyers will generally be single adults, newly married couples, or retired professionals looking to downgrade to an easier property.

Reason #4: Location, Location, Location

Every real estate agent knows that one factor, above all others, is most important when selling a property: location. Being close to town versus far away from traffic, near downtown excitement versus in a quiet neighborhood, or near shopping centers versus on the edge of nowhere all come into play for a property’s value and desirability.

Generally speaking, condos tend to be closer to urban areas, shopping, and entertainment. This also means that their price per square foot is frequently higher. As a result, owners looking to sell their condo should carefully consult with their real estate agent about the best way to market their property and a fair listing price.

those interested in making their home an attractive option for buyers. Nowhere is this more evident than for homeowners who were former smokers.

While it’s truly commendable to quit smoking, removing the smell of smoke from a home can feel like an impossible task. With that in mind, here are some of the most effective ways to make smoke smell and paint stain removal as effortless as possible.

Make Preparations Beforehand

Cigarette smoke has a nasty habit of permeating through every facet of a home. As such, it can be difficult to pinpoint the areas that are most problematic. Before starting the cleaning process, open all of the doors and windows throughout the home to help it air out naturally.

It’s also worth mentioning that many longtime smokers have difficulty picking up the odor that they’ve become accustomed to. If you know someone that isn’t a smoker, invite them over and ask them to point out any problem areas.

Treat Your Home Like a Quarantine Zone

Unfortunately, a home that is infested with smoke can create a cyclical effect on anything that is washed. If you want your clothing and linens to stop carrying the smell, you’ll need an alternative to your own washer and dryer. Of course, you’ll also need to keep them away from your home for the remaining duration of the cleaning process.

In particular, carpets have a habit of retaining smoke smells long after you’ve quit. With this in mind, taking care of any carpets or curtains in your home should be a top priority.

Account For Deeper Problems

Once you’ve given your home a steam cleaning treatment and washed all of the stained surfaces down with a mixture of water and bleach, you may still discover that some areas of the house are still affected. At this point, it’s time to simply accept your losses and purchase a replacement. A nice smelling home will be far more attractive to buyers than one that inexplicably reeks of smoke.

If you’re unsure of any further steps to take in preparing your home for a sale, don’t hesitate to contact your real estate agent and request more information. Your home deserves a high price for all of the effort you’ve put into cleaning it.

“Staging” a house means to prepare it for sale in ways that make it more attractive to potential buyers. Homeowners can do much of this staging work themselves and should get suggestions from their real estate agent. They can also hire a professional to do the staging work for them.

Value-Added Staging

A study of 4,200 sold homes, conducted by Home Staging Resource (HSR), found that 85% of the staged homes sold for 6% to 25% more than a home that was not staged.

Forbes reports that 95% of staged homes sell in 11 days or less. This is 87% faster when compared to the time it takes, on average, to sell a home that is not staged.

An average home sells for 10% to 20% less than the asking price. It may be even more beneficial to stage a home that would otherwise have to sell as a “fixer-upper.” When listing a home, which is in disrepair, the asking price must be at a steep discount from the market value of a similar home that is in a better condition. This steep discount may be reduced by staging the home properly.

The general rule-of-thumb is that every $100 dollar invested in staging may return up to $400 in a higher sales price.

Staging Priorities

The National Association of REALTORS® published the 2017 Profile of Home Staging, which says the staging priorities are:

• Declutter: Decluttering a home creates more open space that makes the home look bigger. Remove at least half of the items in the home and two-thirds of the stuff in the closets. De-personalize the home by removing photos, kid toys, items for pets, etc.

• Cleaning: The entire house needs to be immaculately clean, inside and out, to the level of a five-star hotel.

• Carpet Cleaning/Replacement: Carpet needs to look and smell like new or it should be replaced.

• No Pets or Children: Do not have children or pets in the home, when showing it to potential buyers.

• Renovations: Repairs, re-painting, and re-decorating should be done tastefully and by using neutral colors that appeal to most people.

• Rooms: Priority staging concentrates on these rooms, in this order: 1) Living Room; 2) Kitchen; 3) Master Bedroom and Bath, and 4) Dining Room.

• Vacant Home: A vacant home will probably sell much easier when staged using rented furniture.

Conclusion

Staging a home for sale makes perfect sense and is worth the investment of time, energy, and money. The benefits are that the home usually sells for a better price, probably sells more quickly, and the investment in staging usually makes a profit for the home seller. Consult your trusted real estate professional for guidance in selling your home quickly for a great price.

Are you selling your home? If so, then don’t forget to stage this vital area of your house.

The garage is often the last thing on seller’s minds when it comes to home staging. It is prudent to make sure your kitchen and bathrooms are perfect for showings. Make sure that you don’t neglect your garage when getting your home ready to sell.

A good-looking garage can be a great selling point. Has your garage become a greasy, junk-filled space that you don’t like to visit? If so, then buyers won’t want to see it either. Fortunately, it is easy to get your garage in top shape before your showings. Up the appeal of your garage with these easy tricks.

Get Rid Clutter

The first step to getting your garage in tip-top shape is to remove all of the clutter. The garage often becomes a storage place for random things. Purge everything that you don’t need. Getting rid of junk can help make moving easier and more comfortable, as well. Divide your stuff into piles: trash, donate and keep. Get rid of all garbage. Recycle broken items. You can give things that you don’t need anymore to Goodwill or another charity.

Organize

Buyers love organized homes, and this goes for the garage too. Organizing your garage can also help make your move easier. Install a pegboard on your wall. Pegboards are inexpensive, and they can make a garage look neat and clean. You can use ceiling space to hang items. Ceiling-mounted racks are easy to install and not too pricey. Buyers will appreciate the extra storage space as well.

Paint the Floor

Is your garage floor stained with rust or oil? A dirty garage floor can turn buyers off. You can brighten up your garage and make the concrete look brand new with a couple of coats of epoxy garage floor paint. It isn’t very costly or time-consuming to refinish your garage floor. This is a project that most people can do in a spare weekend.

Add Light

Most garages don’t have windows. As a result, they tend to be dark and dreary. The first step in adding light to your garage is to replace any light bulbs that aren’t working. If your garage still looks dark, consider installing additional lighting. You can replace your standard bulb with a multi-directional LED fixture if you only have one lighting fixture in your garage. These are kind of pricey but they don’t require expensive rewiring. They simply screw into your existing socket and offer about four times more lighting compared to a traditional 60-watt bulb.  

Contact your trusted real estate agent for more valuable tips like these to get your home market-ready in no time.

Do you remember the first time you shopped for or purchased a home? If so, think back to that moment. What did you first notice? Do you remember certain aspects of the home’s appearance, or perhaps some unique landscape feature? Was it the bright color of the freshly-painted door or the glossy sheen from the clean windows?

The concept of ‘curb appeal’ – that is, how your home appears when viewing from the curb – is an important one, especially when selling your home. 

Give A Strong First Impression

The first impression that your home gives is one that will last. If your paint is fading or chipped, your siding is damaged, your roof is in disrepair or your gutters are hanging loose, what do you expect a potential buyer to think? It’s safe to assume that if you can’t be bothered to pull the weeds in the garden or rake up the leaves that there may be other maintenance issues lurking.

Remember, your goal is to sell your home as quickly as possible and for the best price. If your house looks like it’s in perfect shape from the outside, potential buyers will want to explore further.

Appeal To The Drive-By Buyers

You may not be aware, but many potential home buyers won’t bother connecting with your real estate agent or showing up to your open house events. Instead, they’ll drive by to get a feel for how the house and property look from the outside. Some might peer into your backyard or take a quick look around the lot as well. It’s critical that your home appears in peak condition at all times during the sales process. If your curb appeal declines, you may end up losing out on a potential sale.

Set Your Home Apart From The Neighbors

Contrast is another reason why focusing on your home’s curb appeal is important. Potential home buyers will be comparing your house with others on the same street and across the neighborhood. If your house is the best looking one on the block, it’s more likely to sell for a high price than if it’s the runt of the litter.

When you’re ready to list your home for sale, our professional real estate team will be happy to share some more curb appeal tips. Give us a call at your convenience – we look forward to connecting with you.

Staging is one of the most important aspects of any home sale. The more attractive your home is to potential buyers, the faster you can finalize the sale and move on. With that in mind, let’s explore four home staging ideas that won’t cost a fortune but are sure to impress your buyers.

#1: Clean The Place Until It Shines

The first and most obvious option is not going to cost much more than your time. Your home needs to be absolutely, positively spotless. The floors should be so clean that you would have no issue with eating off of them. The walls should be clean and free of marks. Windows and mirrors buffed to a sparkling shine. If there’s dirt to be found, rest assured that potential buyers will see it!

#2: Buy New Slip Covers And Sheet Sets

If your furniture is starting to look a little dated, you can spruce it up by investing in new slipcovers. These can be color matched to the rest of the room’s palette so that your furniture fits in. It is also a great idea to ensure that you have new-looking, matching sheet sets on all of the beds. The bedrooms don’t need to look like hotel rooms, but they do need to look good.

#3: Invest In Better Lighting For Important Rooms

When was the last time you replaced the bulbs in your fixtures and lamps? If you are still using dull older incandescent bulbs, it’s time to invest in newer LED or compact fluorescent lighting. It is best to try to match the color temperature of the bulbs to the rest of the room so that the room’s color and ‘feel’ don’t clash with the lighting. If this is a bit above your head, consider having a lighting expert come in to help light the important, high-traffic areas.

#4: Use Plants To Add A Bit Of Warmth And Life

Finally, if your home is lacking a bit of plant life, it might be time to take a quick trip to the local nursery. Adding one or two plants to your common areas adds a touch of life and even helps to keep the air fresh. If you prefer a pop of color, you can always add a flowering plant that’s currently in bloom.

Spending a few hours and a few dollars on staging is an investment that will pay off immensely when you sell your home. If you are thinking about listing your home for sale, or for more staging tips, contact our real estate team. We are happy to share our experience and help get your home sold quickly at a great price.

If you’re planning on selling your home, you’ve probably already started to consider how you’re going to stage it. Staging is one of the most important parts of the selling process. The way you present your home is key to leaving a positive impression on a potential buyer. Let’s explore a few ways that you can stage smaller outdoor spaces to make them feel like they’re much more than they are.

Go With Smaller Furniture Options

If you’re trying to stage a small patio, deck or yard area, you’ll want to stick with smaller furnishings. Yes, that means packing up the enormous hammock or chaise lounge that you love to lazy around on. Remember, perspective is going to matter as potential buyers have never seen your outdoor spaces before. So any large furniture sitting in a small space is going to appear to be that much bigger.

One great idea is to use furniture that you can see through, as it will give the illusion that the area around it is much larger. Consider options like open-backed or Adirondack chairs which let light pass through.

Use Glass To Create A Spacious Illusion

Keeping visibility in mind, the second trick you’ll want to leverage is to use as much glass as possible. Glass-top tables and other transparent items which let light through are an excellent way to highlight a small space. And don’t forget – keep any glass spotlessly clean! The last thing you want is to be showing off a pile of greasy fingerprints.

Take Your Plants Vertical

Another excellent tactic for making the most of smaller spaces is to grow any plants vertically. If you have the room for it, a plant wall can really shine as it adds a pop of green and other colors to the area. If not, just stick with slender plants that grow straight up. Try to avoid plants that tend to spread out wide as they grow. If they look like they’re taking up a lot of space, any potential buyers touring through will have the impression that your outdoor areas are smaller than they are.

There you have it – three easy tips for staging your small, intimate outdoor spaces. When you’re ready to list and sell your home, contact your local real estate professionals.

Every open house involves so much cleanup and de-cluttering that it’s often easy to forget about the first thing your guest will see when they arrive; the exterior! Instead of foregoing the first impression, here are some tips for fixing up your yard and all of its vegetation so you can make a positive impression on potential homebuyers.

Get Out The Pruning Shears

There are few things that will wreck the overall look of your home like an overgrown shrub or an unruly patch of bushes, so instead of letting nature take its course, do some scaling back. While you’ll want to make sure you retain the natural look of the shrubs and bushes in your yard, make sure to focus on any overgrown areas or branches sticking out so your property will look well maintained and respectable.

Mow The Lawn

It may seem like common sense to get out the lawnmower and the edger for some basic lawn maintenance, but since it’s a rather sizeable task it can catch many people off guard. There’s no way around it so make sure you pick a good time weather-wise to cut the grass right before your open house. You’ll also want to edge around your sidewalks and driveway for a picture-perfect look that will enhance the impression your home makes.

Plant Some Perennials

A tidy yard and pruned trees will certainly improve the look of your home on the outside, but picking out a few flowers and cleaning up your flower beds can make it look even more inviting. While gardening can take up more than a little time, planting a few flowers or purchasing a few pots can go a long way towards adding that extra touch.

Keep It Clutter Free

Like anything to do with an open house, it’s all well and good to have a bunch of great design features and details, but if there’s clutter, potential buyers won’t see anything! If you’ll be putting your home up for sale soon, ensure your yard is as clean as it can be with gardening tools placed in the shed and any toys packed away for later use.

It takes a lot to prepare your home for an open house, but ensure you don’t forget about your yard because it’s one of the first things your visitors will see! If you’re getting prepared to put your home on the market, contact your real estate professionals for more information.

There are plenty of things that you’ll need to shape up when you embark on selling your home, whether it’s painting the house or the minor fix-ups, but it’s easy to forget about some items that will be readily apparent to homebuyers. If you’re preparing to put your home on the market and are wondering what you shouldn’t miss, here are a few reasons why replacing your front door should be at the top of the list.

It’s The First Thing Buyers Will Notice

While the yard and the exterior of your home may be the most noticeable things to a potential homebuyer when they visit your home, the door will be one of the most imposing things they come across. Because this will be the access point for your home, the quality and stability of your door will create the first impression, good or bad. If you happen to have a flimsy or poorly designed door that is aging, it may be time to invest in something more substantial that will create a positive impression.

A Sense Of Safety

An aesthetically appealing door may be pretty important when it comes to making an instant impression, but a solid door will be key in providing potential buyers with an idea of safety and stability. One of the most important things for homebuyers when it comes to purchasing a home is the sense of security it provides, and a sturdy door will go a long way towards making your community and the potential new dwelling feel like a welcome abode.

Increases Your Home’s Value

There are plenty of small renovations you can take on that will bump up the value of your home, but replacing an unsound door is important because most homeowners won’t to make this upgrade right away. While it may seem like buying a door will be a significant splurge, there are actually many great options for a relatively economical price. It’s just important to find something that won’t break the bank and will fit in with your renovation budget.

When it comes times to sell your home, there are many renovations that can instantly bump up its value. However, many people forget that the door provides one of the first impressions and a sense of security and comfort. If you’re currently preparing to put your home on the market, contact one of our real estate professionals for more information.

Arranging an open house is one of the most important parts of selling your home, but there can be a lot of tricks involved in staging it so you’ll get the right offers. While the kitchen and the living room may be a bit more straightforward, here are some tips for staging your bedroom that will be sure to get buyers interested in making an offer on your home.

Brighten The Bedding

It’s one thing to have makeshift bedding when you only have your family to impress, but when it comes to having an open house, you’ll need to be prepared to make a statement. Instead of a mish-mash of colors and styles, ensure that you have one style and one look you’re going for, and ensure that it’s not cluttered with too many pillows and colors. You’ll also want to make sure the colors you choose match the rest of the décor in your room so the viewer isn’t distracted by the sight.

Minimize The Clutter

Few things will swallow the space in your bedroom like a lot of clutter, so it’s important to clear out any extras from your room before you have any viewers. While it’s a given that you’ll want to get rid of extra papers and anything additional that’s obstructing the eye, it’s also important to clear out any oversized pieces of furniture. It’s possible that you have a chaise lounge you’re in love with, but if it swallows the room, you may want to re-consider it when staging time comes.

Don’t Forget About The Walls

There are few things that will illuminate a room like a good piece of art, so ensure that your favorite space isn’t entirely empty when it comes the time to stage your home. While you won’t want to have something that’s too dramatic or colorful, ensure that it’s something that matches the color and style of your room and will help to illuminate the elements that make it ideal. It’s also important to choose the right size of print so that it doesn’t completely overwhelm your space.

There are a lot of small details that go into staging a home properly, but you can be sure to show your bedroom effectively by keeping it clutter free and making it match. If you’re currently getting prepared to put your home up for sale, contact your trusted real estate professional for more information.